Mastering
Your Marketing
The most coveted place for any business to business
advertising has always been on your customer's wall or desktop. Competing
for this space requires that the item that carries your message is practical,
useful, durable and desirable.
A car dealer realizing that his potential customers use
their computer to search for and compare cars wanted to tap into this activity
and gain a better position in the marketplace. His Kaeser and Blair dealer
recommended using our BMPD Mouse
Pad to show case the car dealers name, logo and website address. Every
potential buyer that stopped in the showroom went home with a mouse pad.
They donated mouse pads to the local libraries that provided free computer use
and distributed the mouse pads at local car shows. Results have been
exceptional.
A commercial HVAC (Heating, Ventilating and Air
Conditioning) company needed a way to be "top of mind" with customers and
potential customers. Only about 30% of their business was on annual
contracts so they needed outgoing contact with their customers to insure a
steady flow of business. The
All-In-One Holder BLTC42 was selected because of the prominent temperature
display. Any time the temperature in the customer's business was checked,
the HVAC contractor was top of mind! The All-In-One was given as a
Christmas gift to all customers.
Click on the item below for details.